This site is under construction. Please excuse
its appearance and incompleteness.
The site is organized around what I do for a living: serve, research, and teach.
"Service" is professional activities to support my discipline (Marketing),
my university, and my community. It includes, then, support I provide to
firms and individuals who can use some help in marketing. Don't hesitate
to call, write, or e-mail me if there is something I can do for you. My
phone number is (912) 245-2237; my address is Dept. of Marketing and Economics,
Valdosta State University, Valdosta, GA 31698; my e-mail address is
campbell@valdosta.edu
"Research" is the development of knowledge or applying knowledge
in such a way that something is learned from the application. My research
publications and other activites are listed in the curriculum
vitae.
"Teaching" is the passing on of knowledge, certainly one of our
major activities at VSU.
Some of these pages will be used to support my classes. Distance Learning
(DL) students appear to find it useful. A DL class has students at
VSU and, simultaneously, at distant sites. We often have students
at, for instance, Bainbridge, Waycross, and Douglas. DL is
made interactive by using two-way television (I can see them and they can
see me), fax, e-mail, snail mail, smoke signals, and whatever else is available.
The distance students seem to like DL, probably because they do not have
to drive to VSU for class. Local students do not seem to like sitting
in a DL class, however, because the technology is intrusive. Professors,
at least this one, find DL classes take a lot more time to run than ordinary
classes. Further, they require more advanced planning because of
the time lags introduced. It takes time to mail things, for instance,
to and from the distance sites.
Click to see:
Syllabus for
Introduction to Marketing (MKT 305) Summer 1998
Syllabus for Introduction
to Marketing (MKT 3050) Fall 1998
Objectives for
Introduction to Marketing (MKT 3050)
Syllabus for
Personal Selling (MKT 306)
Syllabus for
International Marketing (MKT 468)
Country Study
Presentation for International Marketing (MKT 468)
Country Study Info
for International Marketing (MKT 468)
Syllabus for Marketing
Management (MKT 471)
Syllabus for Sales
Management (MKT 4060)
Syllabus for Direct
Marketing (MKT 4760)
Last Update Sept. 29, 1998
This site is best viewed using 
or 
.
It was designed by another fellow named Dave Campbell at Dave's
Webshop, Inc.
