Spam Indexing

Spam Indexing is a technique of embedding repeated terms in body of an html document. The object or purpose of spam indexing is to repeat key terms so that those search engines that rank by term repetition will rank a spam indexed page over another. The most common technique is to render repeated text the same color as the Web page back ground.

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This page has been spam indexed. To view the spam indexed terms, in Netscape choose  View, Page Source. In Microsoft Internet Explorer, go to View,  Source.

Some search engines resist the wiles of spam indexers by generating term ratios. Web documents with too many repeated terms may be rejected from the search engines index or assigned a lower rank or relevance.

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